The Consumer Electronics Show (CES) has always been one of the most anticipated events in the field of technological innovation, and its 2025 edition will not be an exception. With the participation of industry leaders, emerging start-ups, and global companies, CES 2025 promises to offer a unique look at what will happen in the near future in terms of technology and business. With over 200,000 visitors from all corners of the world, CES is the perfect opportunity for entrepreneurs to discover new opportunities, explore emerging trends and create strategic connections.
Where and when?
CES 2025 will be held from 7 to 10 January 2025 in Las Vegas, the city hosting the world’s largest event dedicated to consumer electronics and technological innovations. The main exhibitions will be held at the Las Vegas Convention Center, but satellite events and conferences will span the city, creating a synergy between the heart of the exhibition and the most dynamic locations in Las Vegas.
Who will be participating?
The CES has always been a fertile ground for meeting big tech giants and innovative start-ups. In addition to the big players such as Sony, LG, Samsung, Intel, Qualcomm and Nvidia, many emerging players will present disruptive solutions in areas ranging from smart mobility to artificial intelligence, robotics to sustainability. For entrepreneurs, this is a crucial time to catch the next trends and invest in the most promising technologies.
What to expect from CES 2025?
Artificial intelligence and automation:
Artificial intelligence is poised to take another evolutionary leap, with new applications that will revolutionize not only the consumer market but also the business one. At CES 2025, companies will showcase AI-based solutions that improve productivity, efficiency and user experience. In particular, new automation platforms for Industry 4.0 are expected, with advanced applications in quality control, supply chain management and customer service solutions.
Wearable technology and health:
Wearable technology is experiencing rapid expansion, and at CES 2025 there will be devices that go far beyond traditional smartwatches. Innovations in health and wellness monitoring devices, such as smart glasses to diagnose diseases in real time, sensors to monitor vital parameters and devices that integrate mental health with technology, will be the focus of attention. Companies are investing heavily in this sector, creating an opportunity for entrepreneurs to enter a growing market.
Smart mobility and electric vehicles:
The smart mobility industry continues to evolve, with CES 2025 providing the ideal stage for the latest innovations in electric vehicles and sustainable urban mobility solutions. New electric cars, autonomous driving technologies and integrated solutions for intelligent public transport are expected to be presented. Car companies, but also those involved in charging infrastructure and renewable energy will be at the forefront, creating opportunities for strategic partnerships.
Technologies for sustainability and the environment:
With global environmental awareness emerging, CES 2025 cannot help but include a strong green component. Innovative technological solutions that can reduce the environmental impact, improve energy efficiency and promote the circular economy will be protagonists. From solar technology to new methods of material recycling, to smart farming solutions, CES will be a workshop for entrepreneurs who will not want to miss out.
5G and ultra-fast connections:
With 5G now a reality in many parts of the world, CES 2025 will be the perfect time to explore how this technology is transforming business models from augmented reality to virtualization of industrial processes. New applications are expected to take advantage of ultra-fast connectivity, such as in the smart city sector, but also solutions to improve online commerce and the consumer shopping experience through faster and safer connections.
Metaverse and virtual/augmented reality:
The metaverse is not just a fashionable word, but a concept that is being implemented in many areas, from education to retail. At CES 2025, you’ll see new devices for virtual and augmented reality, including smart helmets and glasses, as well as digital platforms that leverage the metaverse to create immersive experiences, especially in the business world. The opportunities for companies to enter this new digital space are immense, and it is a theme that will surely catch the attention of many entrepreneurs.
The CES 2025 programme
The CES is not only a place to discover new products, but also an educational platform. In addition to the exhibition, there will be a number of panels, keynote addresses and workshops on cutting-edge trends. Some of the main topics will include:
- Innovation in health technology: How technology is changing medicine, with panels on AI applied to health, telemedicine and innovative medical devices.
- Industry 4.0: How emerging technologies are reshaping manufacturing, from robotics to industrial IoT.
- Cybersecurity and privacy: As concerns about digital security grow, industry experts will provide updates on best practices for data protection.
- Fintech and cryptocurrencies: New blockchain and AI-based financial solutions that are shaping the future of transactions and investments.
A showcase of disruptive trends
The CES is where products are presented that will not only influence consumers, but also radically change business models. From artificial intelligence solutions to augmented/virtual reality devices, consumer electronics increasingly integrated into everyday life, CES anticipates trends that will become the norm in the months or years ahead. For entrepreneurs, this means a unique opportunity to discover innovative technologies that can bring competitive value back to their business and help them maintain a leading position in their industry.
Networking and collaboration opportunities
The CES is not just a place to see new technologies, but a strategic meeting point for building business relationships. Companies of all sizes participate to connect with partners, customers and investors. Entrepreneurs can use this event to:
- Establishing strategic alliances with other technology companies.
- Conclude investment agreements venture capitalists and investors interested in emerging innovations.
- Discover new business opportunities, Access new markets and gain international visibility.
Every year, CES hosts tens of thousands of decision-makers, including top executives and managers from tech giants, who are looking for innovative solutions to integrate into their business. For an entrepreneur, being at CES means exploiting a wide network of contacts and building relationships that could generate new long-term opportunities.
Global visibility and branding
Participation in CES is a global showcase that allows an entrepreneur to give visibility to his company and products. Press conferences, presentations and live demonstrations are opportunities to make your brand known and gain international media attention. This is particularly important for start-ups, which can find in the CES an ideal platform to get their name out to investors, customers and strategic partners. At the same time, large companies can use CES to strengthen their leadership position in the sector.
Why attend CES 2025?
For entrepreneurs, CES is an innovation arena where they can not only observe new trends but also connect with strategic partners, discover investment opportunities and understand how new technologies can revolutionise their business models.
Attending CES 2025 means being part of the future, catching the first signs of technological changes that will shape the global economy in the coming years and gaining a competitive advantage in a rapidly changing world.
